Digital Marketing Lead Specialist - Wealth Manager

Recruiter
Carter Murray
Location
London
Salary
Competitive
Posted
03 Aug 2017
Expires
15 Aug 2017
Sector
Accounting
Contract Type
Permanent

One of the leading global Wealth & Investment Management firms is seeking to recruit for a leading Digital Marketing Manager within their Investment Management division, based here in the London office.

You will be supporting the Head of Marketing & Communications in creating, implementing and defining the digital marketing strategy, delivering digital marketing activities in the UK and supporting onshore and offshore digital marketing activities. The role is broad in its scope, covering the entirety of the digital marketing piece mix inclusive of brand positioning and relaunch.

Key responsibilities:

  • Working with the head of marketing and comms to design and implement digital marketing strategy
  • Act as brand ambassador and champion across the firm
  • Assess and track ROI and digital campaign performance
  • Drive marketing strategy in line with business needs
  • Lead on social media strategy
  • Lead of firm rebrand from a digital perspective
  • Launch of digital advertising and media strategy
  • Management of online content
  • Line management of 2 reports
  • Working with teams across the business, both onshore and offshore, to ensure that marketing collateral are relevant and effective
  • Ad hoc digital marketing projects as and when necessary

Your profile:

  • 5 - 10 years of relevant digital marketing experience within the investment and wealth management industry OR retail banking
  • Proven experience of leading and running digital marketing strategy
  • Experience in implementing digital strategy and campaigns
  • Excellent communication skills
  • Experience in leading or mentoring a team

SR Group is acting as an Employment Agency in relation to this vacancy.